Thursday, January 11, 2007

Beckham: The Third Coming

First Pele came to the Cosmos, then Bestie came to San Jose and now Becks is to play for the LA Galaxy. Can Beckham save North American soccer? I wonder.

Both Pele and even Best had a very experienced supporting cast but that may not be the case with Beckham and his team. After all the LA team is one which not so long ago fielded a player who was also an actor on Melrose Place. (He has since disappeared from both acting and soccer). I believe there is still some great football left in David Beckham and it is a shame that we will not see him contend at the highest level in Europe.

It should be noted that The LA Galaxy are run by Alexi Lalas and he might be their best asset. The current team is coach by Frank Yallop who has coached the Canadian national team and played for Ipswich Town. An interesting dynamic will be the player coach relationship here. Becks has worked for the best in the business; Ferguson, Capello, Erikson....

With this move it is highly unlikely that he will ever play for England again - the chances were slight in any case despite England's dismal performances since he was dropped from the team after the World Cup. The deal which could bring him as much as $250mm is astonishing money and he would be a total mug not to accept the deal. So he is blameless. I can only hope that he maintains his fitness and plays at the highest level he can and not turn into the pale reflection of himself that George Best did when he was in the US. I wouldn't be surprized to see more big European stars signed under the so called Beckham rule. How about Zinedine for the Metrostars?

BTW - Harpercollins published his 'autobiography' a few years ago and I suspect there will be a second updated edition sometime soon.

1 comment:

Lorcan Dempsey said...

He is certainly appears to have strong brand value, and there has been no delay in exploiting it.

I am interested to see that there are already adverts on TV (well, on Fox Soccer Channel, anyway) for Beckham LA Galaxy jerseys.

We are registered with Columbus Crew and we got an email the other day inviting us to sign up for some stuff. They highlighted the Columbus Crew game with LA Galaxy noting Beckham's presence.

It will be interesting to see what his impact will be.